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Data & Analytics

95 results
of 9
Contributor: Katie Sadler
Posted: Mon, 01/22/2018
data
One of the biggest obstacles for CX leaders is how to turn data into actionable insights. Respondents to our recent survey for The Big Book of Customer Insight, Data & Analytics 2017, revealed the biggest data challenges hampering CX success and provide top tips on overcoming this roadblock. Full Content »
Contributor: Daniel Smith
Posted: Wed, 01/10/2018
voice AI thumb
The past year has seen AI-powered voice assistants go from a fad idea to a mainstream household item, writes Fireworx's Daniel Smith Full Content »
Contributor: Zarina de Ruiter
Posted: Wed, 12/20/2017
Enda Ridge
Enda Ridge is the Head of Data Science and Algorithms at one of the largest supermarkets in the UK and the author of Guerrilla Analytics – a practical approach to working with data. He is an accomplished data scientist who sets up and grows data science teams to help businesses leverage data to stay competitive. Ridge’s experience spans 15 years... Full Content »
Contributor: Zarina de Ruiter
Posted: Mon, 12/18/2017
CX predictions
It’s that time of the year again where at CX Network we look deep into our crystal ball to predict the biggest trends, disrupters and changes that will impact customer experience in the 12 months ahead. Okay, it’s not quite as fantastical as that, we base our predictions on industry research and in-depth conversations with senior practitioners... Full Content »
Contributor: Zarina de Ruiter
Posted: Wed, 12/13/2017
Memorable quotes video
Earlier this month we launched the 2017 edition of our annual Big Book of Customer Insight, Data & Analytics. To provide a snapshot of the report, we’ve created a short video with some of the most memorable quotes from our host of expert contributors. Full Content »
Contributor: Zarina de Ruiter
Posted: Mon, 12/11/2017
Jo Boswell
Interview about the journey to personalisation at scale at British Airways, and the fundamental role of data and analytics that helped them along the way. Jo Boswell is the former Head of Customer Value Management for British Airways. She led analytics teams for the last 15 years and has championed better use of data and insight to drive the... Full Content »
Contributor: Zarina de Ruiter
Posted: Mon, 12/04/2017
The big book of customer insight, data & analytics 2017
An in-depth insight into the customer data landscape and the trends and developments that impact customer experience Following hot on the heels of our CX Network Live: Data & Analytics online event, this year’s The Big Book of Customer Insight, Data & Analytics draws upon research of over 300 customer experience practitioners who shared... Full Content »
Contributor: Zarina de Ruiter
Posted: Wed, 11/29/2017
data
Do you really need consent for every customer communication when the new regulation comes into force? With the General Data Protection Regulation (GDPR) set to come into force on 25 May 2018, there is a lot of chatter in the industry about what the new rules actually mean for marketers and customer experience practitioners handling personal... Full Content »
Contributor: Tobias Guenther
Posted: Wed, 11/22/2017
gdpr small
The rules around how companies process, store and use personal information are changing, what does this mean now for the way you’re collecting and utilising your customers’ data? SEE ALSO: Fifth of customers refuse to share personal data in 2018 Marketers and other customer experience practitioners collecting and using customer data across the EU... Full Content »
Contributor: Zarina de Ruiter
Posted: Wed, 11/08/2017
personalisation
New research reveals that nearly a third of consumers are reluctant to share more than their name and email address with brands. The General Data Protection Regulation (GDPR) is set to come into force in May 2018, and will affect companies that have customers in EU countries (even if the organisation isn’t based there). There will be stricter... Full Content »
Contributor: CX Network editorial team
Posted: Mon, 10/23/2017
Data integration for an improved customer experience
Learn how to respond to customer needs in a data-driven landscape. There’s a wealth of data that businesses can leverage to learn more about consumers, and many companies are already taking part in analytics projects aimed at understanding client tastes and demands. In fact, Gartner noted that 48 per cent of businesses took steps to invest in big... Full Content »
95 results
of 9